ICECREAM Kicks Off ICECREAM DREAMS Initiative to Support Skaters of Color

ICECREAM is revisiting its skateboarding roots, kicking off an ICECREAM DREAMS initiative that aims to support both skaters of color and small skate businesses through sponsorships and amplification. The first efforts towards this goal come via the signing of two new skaters to the ICECREAM skate team -- Andre Beverley and Daniel Scales -- and an inaugural collaborative product: a T-shirt created with Indianapolis skate shop Minus.Available in yellow, black and white, ICECREAM and Minus' collabo...